Sydney Design Festival


Sydney Design Festival launches today and will be running events over the next week. We've been developing the identity with MAAS (Museum of Applied Arts and Sciences) for the past 6 months. They wanted to announce the return of the festival with a clear message of intent to both the local and international design community to "push design forward". We developed a simple and bold articulation of this for the logo which formed the backbone of the entire identity. Our full case study is coming soon.

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By Michael Webster, Associate Design Director at Re|Sydney.